When I decided to try my hand at teaching yoga in Boston I realized I was in need of some marketing materials, after all, I did work in advertising for 10 years. So I did what any good account person would do…I enlisted the help of my most creative friends to build me a logo and do a yoga photo shoot.
A very talented co-worker at my old agency, Christian Haas, @chaas, created the below for me in his spare time. He captured exactly what I was envisioning, something that speaks to the playful and calming aspects of my practice.
Then, my sister’s friend Will kindly agreed to take the photos. What we thought would be a few shots turned into many. The weather was perfect and we were having so much fun we kept shooting until we ran out of light. Here’s one of the trusty lighting assistant.
And below is a sample of the photos we took.
Which do you like best?
And staying in the yoga vein, my latest article is up on MindBodyGreen today about the side effects of yoga.
Have a great weekend everyone and if you’re on the east coast, stay dry!